Apple iPad 2 Distribution Design – Ridiculous Line Hurts Brand Identity

That day was the fourth day that I arrived at the Apple Store at 6AM to stand in line to buy an iPad (Thurs 21st, Fri 22nd, Sat 23rd & Mon 25th). On Thursday, Friday and Saturday, after waiting for between 20 minutes – 1 hour, we were told there were no iPads that day. [...]

OpenIDEO Jamie Oliver Challenge Winning Concepts Announced!

As you can see from this page of my website, I have contributed some creative juice to a couple of the challenges posted on OpenIDEO.  One such challenge has been chef Jamie Oliver’s ‘How can we raise kid’s awareness of the benefits of fresh food so they can make better choices?’ As a cook, a [...]

Recipe Sketchbook: Tomatoes, Duck Confit

Dinner and lunch guests scheduled for the weekend.  The dinner fell through because of illness.  Not a big deal.  Just had to use the ingredients on hand while they were fresh.
Summer Spheres: Salad of Baby Heirloom Tomatoes and Mozzarella
Peel baby heirloom tomatoes and marinate in olive oil, salt and red wine vinegar.  Dress baby arugula [...]

Recipe Sketchbook: Corn, Leek, Tomatoes, Arugula

Summer Corn & Leek Soup with caramelized corn, basil, olive oil, chili oil
Corn sauteed with leeks, garlic, green onions, white onion.  Simmered in cream and chicken stock with corn cobbs, leek greens, bay leaf, thyme sprigs, salt and white and black pepper.  Strained.  Served with caramelized sauteed corn, basil chiffonade, olive oil and chili oil.

Recipe Sketchbook: Barbecue Pork Banh Mi Sandwich

Hosting a picnic for about twenty people, I needed to come up with a few sandwich ideas.  Sandwiches that would be big taste ‘bang’ for the buck, that people would like and, most importantly, that I was interested in making.  Immediately I thought of the Vietnamese Banh Mi.  One of my all-time favorite foods.  but [...]

Restaurant Review: Blue Hill at Stone Barns

It took some doing but we finally summoned the courage to leave the safety of the city and head north into the wild country.  Specifically our destination was the Pocantico Hills and the storied Blue Hill at Stone Barns restaurant.  From the train station it was easy to get a cab to the farm.  As [...]

In Line at Starbucks: Brand Interaction Dunkin’ Donuts Can Learn From

If you are a westerner with a pulse you have most probably been in a Starbucks.  With its over 11,000 stores in the US alone, Starbucks has grown to become the assumed go-to location when someone says, “let’s get a coffee”.  In fact, they might even say ‘I want a Starbucks”.  Very few brands can [...]

Restaurant (Week) Review: Dovetail

Another chapter of New York Restaurant Week has begun.  And with that another case of the butterflies for me.  I see Restaurant Week as a dual-edged sword of incentives.  The cheaper price fix is an incentive for more diners to eat out.  As well as an incentive to try restaurants they might not normally go [...]

Fancy Food Show 2010: ‘Design Thinking’ or ‘Stomach Thinking’?

I took the opportunity recently to speed through the Fancy Food Show, the great confluence (purportedly) of all things gourmet and culinarily high-brow held every summer at New York’s Javits Center.  At first blush the floor of the show looks like a mash-up of Disney’s Epcot Center, Whole Foods, The Euro-Zone Dairy Farmers Union, an [...]

‘Modern Views’: to Benefit Farnsworth House and the Glass House’

The National Trust For Historic Preservation is launching a major exhibition this evening at the iconic Four Seasons Restaurant in New York to raise money for the restoration and repair of Philip Johnson’s Glass House and Mies van der Rohe’s Farnsworth House.  The exhibition, entitled ‘Modern Views: A Project to Benefit Farnsworth House and the Glass House’ [...]